Origins / Production under pressure

Dow Jones / OpinionJournal

Editorial collaboration, project management, infrastructure and production had to behave as one technical system.

What was supposed to become true?

Bring OpinionJournal into production within a fixed six-week window.

Broadway and Wall Street street signs
OpinionJournal joined publishing pressure to production infrastructure.

The conditions

OpinionJournal could not be assembled as separate editorial, infrastructure and production phases. The work had to move as one system.

Editorial collaboration, project management, networking, databases, servers and production were mutually dependent. A decision in one layer consumed time somewhere else.

Every dependency entered the same launch path.

What had to exist

The OpinionJournal effort joined editorial requirements, production planning, networking, database work, server infrastructure and launch execution around a non-negotiable delivery window.

  1. 01

    Translate editorial requirements into production dependencies.

  2. 02

    Coordinate work across project management and technical disciplines.

  3. 03

    Prepare networking, database and server infrastructure.

  4. 04

    Resolve problems in the sequence demanded by launch rather than by job description.

  5. 05

    Bring the publication into production within the available window.

David’s role

David worked across technical production, editorial coordination, project management, networking, databases and servers.

What changed

OpinionJournal entered production within the fixed six-week window.